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May 23, 2006
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A bit of a load in this version, since it was designed to be served as rich media, but very nice and clean.
Worth the wait.

very slick but i disagree it was worth the wait.

Posted by:Phon on May 23, 2006 11:40 AM

I mean that it is worth seeing as an industry member, and therefor worth waiting for the load of part 2.
There would not have been a wait in the live version of this ad, since it was served with a Rich Media system, and all content was buffered before the user saw any of it. Unfortunately bannerblog is not yet setup as a free output option with the ad serving tools. Although now that I mention it, would anyone at the Rich Media serving companies be interested in talking about getting that going?

Posted by:phil on May 23, 2006 11:47 AM

Wahoo!!!! I worked on this one. I work for Digitas. I'm glad to see it on this blog.

Posted by:GenoBaby on May 23, 2006 4:17 PM

i love this banner. its awesome to see the video embed play a role in the interaction. this is jsut the begining of what we can do with this medium. great work.

Posted by:eric powell on May 31, 2006 10:39 AM

so much fun. Phon, you're a curmudgen.

Posted by:serena schonbrun on June 27, 2006 12:29 AM

that is so great! Is it wrong that I pet my screen after?

Posted by:Matt Brand on July 25, 2006 6:51 AM

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