Really good creative. The concept is really simple but very efficient!
Posted by:Karizmatic on January 8, 2008 4:21 PM
So people who're too short can't wear them? Your typical pro basketball player is about 7'. This ad negates the 'rest of the world' below that height.
Posted by:Ray on January 8, 2008 5:19 PM
I'd say it's more likely to entice than alienate.
Posted by:Chris on January 8, 2008 7:02 PM
erm. tennis shoes for basketball players? is this just an anglo-american language mash?
Posted by:stuart on January 8, 2008 8:17 PM
This banner is from TBWA\Brazil. Gold Cyber Lion in 2005. And it is mine. More work on: www.domenicomassareto.com.br/work
Posted by:DomÃªnico on January 10, 2008 12:31 AM
This just means that it's a trainer for tall people, if thats the target market then it doesnt alienate anyone it's going to miss. Sound like a short person complex,,,,maybe you could do one for people who cant bend down. lol
Posted by:Grant on January 10, 2008 4:41 AM