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March 28, 2008
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Sports Illustrated HD is probably going to benefit from this type of ad.

I really like it. So simple but it really gets your attention on a busy page. There are possibly more relevant things the technique could have been used for - but I'm sure we will be seeing it again...

Posted by:everyonesacritic on April 3, 2008 7:59 PM

intresting way of doing it but it been done to death

Posted by: on April 6, 2008 11:14 AM

To the person that said it has been done to death, just to clarify, this is not an overlay. This uses two seperate ad units (MPU and leaderboard).

Ive not seen this done before, but If you could point me to a banner that has, I would be very interested to see it.


Posted by: on April 8, 2008 6:53 PM

buying multiple units on a page is called a takeover. one of the first rich media formats been around for years, no?

Posted by: on April 11, 2008 4:43 AM

I meant the synching, not seen an image synched between both banners so well.

Posted by: on April 30, 2008 10:43 PM

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