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August 21, 2010
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From the agency Make Some Noise produced by Techtribe who explains this "we were asked to visualize a concept that wanted to show that Sanoma isn't only a publisher but also doing digital innovative stuff. Therefore they wanted to buildup 2 specific sites (totally in flash with use of transparant video) and then zoomout to show their other titles/sites. By flipping their overview it showed the blue Sanoma-employees working hard on innovating and maintain all Sanoma sites."