What will 2010 hold for digital? Being Australia based our predictions will be a little skewed towards our market but many will ruing true for everyone globally.
If you have a similar presentation or blog post post a comment. Bannerblog will round up the best and post in early Jan. For now here is Soap Creative's 2010 Predictions.
Last Updated: Jan 4, 2010: Now with 130+ Advertising Agency Christmas Ecards. Newest submissions on top
It's that time again, yes Christmas time and instead of doing the xmas ecard round up at the end we're going to be regularly updating this post as we go.
Last year we collected over 170 Christmas ecards and the page was a huge success (well 56 comments and 20,000+ views isn't bad) so get in early and submit your agency or client xmas cards.
How to submit? email us at submit @ bannerblog .com.au after you have checked your card is not already in the list.
Ad Freak has also done it's Best & Worst list. We don't want to be as bold as to call some bad, so we'll let you decide the good from the bad.
So much for the GFC with agencies and clients spending big on holiday ecards.
Michelle Runowski: Holiday Papercrafts
Illustrator Michelle Runowski & David Fasullo have put together some cute Papercraft Reindeer.
VB&P: Emote-A-Matic 2600pro
Points taken off for not providing a video demo of the experience. Glad to see Venebles Bell & Partners also incuding Scientology in the holiday mix :)
TBWA Toronto: Sounds of an agency
I'm sure most clients miss the money-grabbing, whining ineptitude of their creative agency over the holidays. With this soundboard, it's like they never left. Thanks guys. From TBWA Toronto.
Lean Mean Fighting Machine: The iFinger
Now you can use your iPhone as a paperweight too. Is there nothing they can't do? I can't help thinking there should be some kind of middle finger easter egg hidden in this app somewhere (probably wouldn't pass muster at Apple). From Lean Mean Fighting Machine. Click on the image to link directly to the Appstore.
Small Army: The agency Christmas card
A video featuring all of the pain involved in creating an agency Christmas card with a subtle Spinal tap reference. From Small Army.
LBi: Mobile Mobile - A Christmas Collaboration
A very sweet little rendition of a popular Christmas tune (I remember hearing it first in Home Alone). Mobiles put to good use by LBi. There's also an interactive version of the mobile tree available to play with here
Start: Drag the hat
Win a bottle of Champagne by correctly guessing which of their staff is hanging around in the backstreets of Soho dressed as Father Christmas. From Start Creative.
Katapult: Story
A bit of Christmas storytelling from Katapult in Derby, UK.
Weapon7: Rehab Reindeer
Call him - and save him from a nervous breakdown by telling him the great things about Christmas. From Weapon7.
24: North Pole
Front runner for my fav this year from Rebel Virals.
Mother London's $10,000 Spam Charity
Because 6,260GBP doesn't sound as sexy as $10,000 USD!But it's hard to be cynical when the money goes to a good cause. Nice one Mother.
Mental note: Never donate via credit card or regular donations. You get much better milage from a briefcase filled with small notes and a video camera.
Wave Goodbye to 2009 with Google Wave Whirled have put together quite a solid video here.
Old School New School Rap
This was a receipe for disaster but Goodby pulled it off.
Mini Tell-It-Like-It-Is Mini Christmas Paper Maker
Make your own honest wrapping paper this year
Stache the Halls
All you need is a webcam and a face to make this work from Berstein-Rein.
Maytag Holidays
Tough brief for a Washing Machine. Similar to the RRG Group's vehicle music mixer but this is produced better.
Bud Light Xmas Clothes
Get your Bud Light into the holiday spirit from Tribal DDB Dallas.
Xmas Ecards Througout the Years Uranium Interactive take a look back at previous Xmas Ecards. No dancing baby in a santa hat for 1997 though so marks deducated.
Have a low-fi, upbeat xmas from Raw Nerve Raw Nerve have a deal that can never sing in the same room as each other.
A Holiday Story Congruent Media give the gift of reading this xmas.
Note: Legally no CEO/GM/ECD can appear in an Xmas message to staff without a santa hat. This is in complete vialoation.
Junkers Hot and Cold Leo Burnett Lisboa help spruik hot water systems this Christmas for Junkers.
Echtzeit Xmas Message
Overheard in the meeting "and it must be in a popup window for maximum effect"
Augmented Xmas
I couldn't get this to work but they had this video version which I guess is similar to the Augmented Reality Ecard. Sorry Item49.
Send 2009 Out With A Bang
Finally someone else who hates penguins! Kindred spirits with Circul8.
Holidize Me
Add some holiday cheer to any site (not flash) thanks to Pop Art.
Interactive Staff Drunkard
It is true that Asians can't hold their liqur that well but seems a bit mean of The Furnace to singling the poor guy out :)
Spoon In With Santa
Oh it's a game. I thought I was going to snuggle up next to Santa. Maybe next year Element?
Al Fresco Xmas Greeting A+B new open space office is nice.
Google Street View Carolers
Only seems to accept US address. 14|Four probably can't afford the flights to Australia.
A Real Nutcracker Snapshot keep it very simple this year.
Naughty or Nice Nurun let you discover which staff have been naughty or nice.
Milking 2009 JWT laugh in the face of the GFC by spending a bucket on their animated holiday ecard.
Pee Card Extreme Group make sure the yellow snow % of this year's ecards is even with 2008.
Holiday Cheer Old Town Style
I drank a 40 of Holiday Cheer condures up a totally different image than what I see here. Thanks EROI for leaving a bad taste in my mouth :)
Saucer Sled Champion
Tiger Woods makes another cameo. taking him to the celebrity of the Xmas Ecard year. Fathom have put their own top ecard list together here.
Xmas Illusions
Perception show some optical illusions in the hope you won't notice their crappy xmas card.
Experience The Holiday
Behold as we talk down to our stupid clients about the wonders of Augmented Reality. Pay attention you simple minded fools it's RAD!
That snarky comment aside this is one of the more elaborate Augmented Reality examples this year.
Mastercard Pricess Gift Finder
Surprizingly this is the only gift finder featured (so far).
TV spots below explaining the reason for the celebrities on the homepage.
Insert Topical Joke Here > Not getting Tiger Woods to support your Holiday promotion. Priceless
Guest Chefs Custom Media Labs donated their time as a Guest Chef for the Ronald McDonald House but then also spent a shit load of time making a site to celebrate the fact?
DJ Antler & Lil' Hoof
I was loosing interest until the Santa Babes entered the picture. This one was by too many people to mention so check the footer on the link.
Christmas Room
It's a room filled with stuff from Masterminds!
Winter Wunderland
Daddy!!! that snowman is scary....
Personal Xmas Music Generator
The title is the only think I understand. Can anyone from DM9 or Portuguese speakers explain what he is singing?
The Story of the Christmas Krampus
A cautionary tale for naughty girls and boys based on an old Austrian legend via the medium of puppets brought to you by Firehouse.
Santa's New Sleigh from GE The Barbarian Group rework Santa's Sleigh for 2010 and beyond for GE with OLED lights, sodium batteries and other energy saving innovations.
Courier Pigeon Message This&That get their craft on for this christmas ecard.
From Shelter "A grassroots campaign to get Rage Against the Machine’s track ‘Killing in the Name Of’ to number one is raising tens of thousands of pounds for Shelter this Christmas.
A Facebook group was started by Tracy and Jon Morter to encourage people to buy the track and avoid the X Factor monopoly of the number 1 spot. Within days, the group had over half a million members.
Tracy and Jon are asking members to make a Christmas donation to Shelter when they buy the track. To date, they’ve raised a grand total of £52,000 through their Justgiving page, and the figure is rising all the time."
Karren Im Dreck by Scholz & Volkmer
I'm guessing it translates to Santa in Peril or Stuck in Mud both. The production on this is fantastic.
And the
winner of best lead role in a Santa suit or Elf Costume goes too....
Secret Invention Damashek Consulting are back this year with a new puzzle game and augmented reality toy. I was able to solve the game but for those that can't it leads you to this URL where you can preview the augmented reality toy.
I preferred the game.
Coca-Cola Xmas Europe
Also from S&V this site has 3 main sections. Decorate your area with Google Maps, wallpaper maker with upload photo and an iPhone app with the same functionality. I was surprised there was so much activity in Sydney also. Here is the Soap office decorated.
Santa's Problem from Winiary
No idea what's going on here (any Polish speakers?) I guess Santa needs some seasoning for an xmas feast?
If I could wish anything this xmas it would be for this Santa to take acting lessons.
TAC Christmas Montage
On December 10th 1989 the first TAC commercial went to air. In that year the road toll was 776; by last year it had fallen to 303.
A five minute retrospective of the campaigns produced by the TAC over the last 20 years has been compiled. The montage features iconic scenes and images from commercials that have helped change they way we drive, all edited to the moving song Everybody Hurts by REM.
Everyone loves a montage. Add a laugh track to this and you have Australia's Sickest Home Videos.
Fallon Gift Wrapped
Festive fun at the Fallon UK office
Wish-O-Matic from BUT
I wished for a sound off button but didn't get it :)
#NewYearsResolution from AKQA
Resotweetion is a registered trademark of AKQA
Bling A King from Lowe London
My only question is why did each king need it's own Twitter account? Why, why, why?
Taxi's Thoughts on 2010 Taxi talk about what they think 2010 will be about
Monzie & Grimes for Th1ng's Xmas
I have a soft spot for softies. These two must be Th1ng's own characters as they have also done a series of these animations on their Youtube channel.
Postit Tree The Hallway boast one of the tallest cameramen in the industry as seen here.
The Big Xmas Idea
The other Engine Digital guys weren't even writing down all the gold spilling out of this guys mouth!
3 words:
New
Career
Comedy
A Way to A Manger
Agency Republic release an iPhone app to help you locate your Manger after a usual English pub session. Download the app here.
The video on their agency site also have the lyrics here.
Note to agencies: Don't set up your Agency site as the Xmas page as come January all the links will break. Oh I see you want people to click to your agency site. Sneaky bastards!
Update: Cancel the angry mob! I have the video!
Fairy Lights Electric Chair Strategem will donate money to charity for every person shocked this xmas.
Nissan UK Jingle Beep
Sorry TMW I gave the game my best shot but I'm so used to Guitar Hero coming at me from top down I could hardly play this side on version.
Infiniti's Smooth Jazz Season's Greetings TMW also did this quick little card for Infiniti the luxury version of Nissan.
It reminds me of their Christmas video from 2008 (which we discovered thanks to the Iris video)
Naughty or Nice Analysis
Frontline says I have been nice this year. Too bad I can't say the same thing about their ecard.
Merry Christmas from Fluidix
Cute little characters from Fluidix.
Pimp our Project for WSP Lincolne Scott Australia
Decorate the projects with a limited number of carbon credits by Bienalto
I also found this video from the Melbourne office while looking up WSP.
Glue London's Tweet a Wish this Christmas
Glue used Twitter to visualize Christmas with a beautifully illustrated festive landscape entitled, "Tweet A Wish with glue this Christmas", which invites users to fill the sky with Christmas wishes in the form of twinkling stars.
adam&eve's Countdown
I hope something nice* happens when it turns to xmas.
Season's Speakings
My character has an unfortunate "zoner" Maybe that's what the people at Cocmino wanted me to think?
Wax Merry Christmas Wax say pffft to Youtube and Vimeo?
12 Days of Squatchmas or Merry Squatch-mas
Another ecard mentioning yellow snow. Phew I thought we'd have just one. Thanks Xylem.
Christmas World True Digital do the Augmented reality thing.
The Tweetings Twankey
1 phone, 1 Pantomime Dame, 1 hr to find her. Mentions of @TweetingTwankey result in a $1 donation to Shelter Christmas appeal from Skive.
Below we see the Tweeting Twankey meet her sole male.
For a minute there I thought it was I Spy Levis mardi Gras Special and not an agency Xmas ecard.
Cool Bananas Christmas
A spoof of the recent Westpac "Banana" video from FNUKY
For complete coverage on Westpac's Banana video check out Mumbrella.
Lenovo presents Canine Carolers with the World's Ugliest Dog
Somewhere deep in the accounts department at Lenovo, someone is looking at a line item "www.singinguglydog.com" and wondering WTF! they spent all that money on. I expect the Woo Agency to explain.
Langland Christmas Music Maker Langland get into the grid of staff making music spirit.
Christmas Farm Turkey Off Albion can't decide which turkey needs to die this Christmas so you can help them make the decision easier by becoming friends with one online
Holiday Card Discussions with laugh track Duffy & Shanley use the machinima animated story board maker.
Xmas Card User Manual
Turn the McCann xmas card into a variety of different things.
Bottle Opener is quite handy
The campaign video feels like a different mood to the site though.
They missed a perfectly good excuse to do a parody of Tina Turner's "We Don't Need Another Hero". How awesome is this song!
Gelia's Holidays By The Numbers
Gelia get all data viz on Xmas. Nice subtle customization too.
Soup's Ring My Bell
Mmmm talking about Tip122 transistors make me want to run down to Dick Smith and make my own. While testing now it was playing "My Vagina" and before that "Kill Obama". Nice to see it made it's way onto 4chan & B3ta :)
Santa's Lost iPhone by Modea
Some fun Easter eggs in this one.
Shelter Housebling
Here's the Soap office blinged up. Ignore the giant squiggle I messed up and there is no undo!
Plan-9 Amsterdam & Santa's Twitter
This helped me steal a few links for this feature.
Atomic Antelope's Bauble iPhone app
Bauble is a word that even when you type it correctly it looks wrong
RRG Group's Christmas Jingle Mixer by Flame Digital Mix your own Jingle (easier said than done) by adding SFX from cars.
Keyboard entry of the notes would have been much easier for me.
Here's a mix they prepared earlier .
Cru Digital Christmas Bunch
This is what the Brady Bunch Gen Y would look like.
Staff Keyboard Choir by AIS London
Perfect for cranking up as loud as you can and annoying the people next to you
Vaisala's Measuring the Season
A weather observation systems company is tracking the holiday season on Twitter.
Wasserman & Partners Holiday Shopping Channel
It's the postage where they kill you on price!
Mark Sydney & Woolworths Christmas Karaoke
What's with the alien in an Elf suit?
Lean Mean Fighting Machine's Do they know it's web 2.0 (Tweet the world)
This is why Lean Mean are an ad agency and not pop stars :)
Publicis London "I've Got a Feeling"
I've got a feeling that I shouldn't comment on this one because it's Christmas and we should be nice :)
Also Fuck You! Publicis for getting this song stuck in my head :)
#shoestringxmas from CivicUK
There hasn't been as many GFC inspired cards this year.
Grabbing onto a hashtag (that I can see people using) is a nice idea.
They even put a video together showing how they recycled old xmas cards for clients this year.
The Switch Office Giftaway
They are giving everything in the Boss' office away and all proceeds go to charity. (i'm guessing an auction for the items) What is in the mystery drawers 73 & 74?
Naughty or Nice Tweets by Collective London.
It seems my Tweets this year make me Naughty! Auto Tweets the results here. Damn all these sneaky agencies changing their homepage to Xmas cards that will change over in January.
Ferrero's Festival of Light from One Green Bean
I caught the show on Friday but missed the fireworks and music version. I saw just the running loop. It's also on Facebook. Lindt were advertising outdoor all around this in the city, which is smart media buying.
Not be be confused with the town of Lyon on their annual Festival of Light.
News Digital Media's Merry Maker
Create a custom set of banners to appear live on any of the News Digital Media web sites.
Fuse8's Powered By Sprouts
Features a game with a farting Santa and a downloadable template for "Parp!" sound FX for you to then upload photos to a Flickr account (no group!?) like the one below.
Dell Canada's Holiday Gift Hunt by Launchfire
Dell Get into the spirit by letting people solve daily clues to win prizes. Providing they jump the hoops to get past the registration process. It's also on Facebook and Twitter.
Poke London's: Naughty or Nice Chair
The chair has spoken. It's Lo-Fi and Hi-Fi in one.
There's even a Tumblr set up to capture the results.
Story UK: I Have
What an interesting spin on fund raising. You just donate shit you already have to a variety of charities.
TwentySix: Christmas Tweets
Good to see the Christmas spirit is winning the race. Check them out on Twitter and Facebook.
20th Century Fox & Soap: Get Munked
The movie and the Munk Yourself promo are both back for a Squeaquel.
{Disclaimer: Soap Creative worked on this one}
Armani Christmas by Saatchi & Saatchi Rome
I knew I should have waited until the Holiday season to buy my Armani gifts this year. Oh well.
Taxi Canada & Mini put together Ugly Christmas Sweaters
Like all the Mini work from taxi the copy is great. But I wanted to make a sweater not upload my face :(
St Luke: Jingle Bells
It's Jingle Bells with fashion styling from The Wiggles.
We missed their one from last year so I've posted it below.
W+K: Street Advent Calendar
Every day W+K will decorate the area surrounding their office with something festive. The site then doubles as a list for the local council to tally up the littering and graffiti bill.
Jet Blue by JWT: The Flyer's Collection
We didn't get sent a glossy booklet like AdFreak so luckily the Facebook version is free for everyone to read.
Digital Folk: Xmas Tree
It's a digital Xmas tree, you got a problem with that?
Writer Team: with Care 4 Less
Support a worthy charity this season :)
Droga5 Sydney: Baldrick Saves Xmas
A advent calendar of ecard ideas from the new junior at the agency
Clemenger Sydney: Hand Made Jam
The agency make jam. Featuring Bob Marley
EVB: for Pay Pal: Regift The Fruitcake
Make a fruitcake and then get people to give money to charity for the fruitcake. It's explained much better on the intro video.
21TORR: for Samsung Shake Your Xmas
Fill a snow globe and then shake it. Send the photos to your friends on Facebook
Organic: for Intel's Make Your Holiday Sing Add your face to a variety of dancing videos singing Jingle Bells. Also featured Youtube upload feature. See below.
CP+B: for Gaps Cheer Factory
Choose a cheer, type in a friend's name and then send it on. Featuring a very PC (politically correct no the whole Mac vs PC thing but that makes sense as CP+B work on Microsoft too) bunch of people, who I bet have great teeth.
Office Max for Elf Yourself Flash Mob
I think we're all waiting until a flash mob ends in tragedy, which will scare off most brand legal teams from ever approving them again.
180s with Gloves for Addicts
It's cold out (well for the northern Hemisphere dwellers) so get Gloves for Tech Addicts to help you keep using your tech toys this winter.
Coca-Cola's New Global Christmas Campaign
Wow retro feel :)
Still want more? Here's a few extra random Christmas related goodies
Check out Creative Review blog's Printed Card Roundup CR Blog has a good list of printed/crafty cards here. We'll keep stealing the digital links though :)
You install the add-on to Firefox, visit a website, hit the button and start clicking like mad to destory all the elements on the page. You can then challenge others to beat your score and scores are logged per site.
While testing this I did discover that each add-on for Firefox has a detailed statistics page (well the ones that haven't been hidden do). here are the stats for Destroy the Web.
It then made me wonder what the is the #1 Add-on for Firefox.....
Love the accent. Note: Bannerblog loads so much quicker with this plugin installed.
The next most popular are: Video DownloadHelper: which helps you download videos from Youtube (handy) NoScript: for the security conscious FlashGot: Download all the links, movies and audio clips of a page at the maximum speed with a single click (handy)
I was waiting for a Twilight Add-on to appear but no luck.
So people are blocking ads, grabbing content and being super security conscious. Sounds like the web to me.
