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March 15, 2007

Get the Glass

Goodby Silverstein & Friends are at it again for the Got Milk Campaign... this time with an involved and visually engaging game about a family of characters trying to "Get the Glass"

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www.gettheglass.com

It's whupped me several times so far, but I'm going to get that glass yet!


February 14, 2007

BRAND.TV

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Rather than jump on the Youtube train, Turner has created their own video portal concentrating on funny video content called Super Deluxe. What makes this standout is the quality of the content and the fact it's exclusive on the site. A notable contributor is FarkTV which is the video versin of the popular site Fark.com.

Sure they have all the other "community" boxes ticked but it’s the content that makes the site what it is. Check it out it's worth a look.

Here's my fav video series for the moment, Professor Brothers.


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Another newcomer to the internet channel trend is Bud.TV. The content ranges from new and old Bud TVC's, exclusive promo-sodes (their word not mine) of TV shows and short comedy videos. It’s not as polished at as thought out as Super Deluxe but it's early days and it looks like they are expanding their offering soon.

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The next offering is the Spike Jonze directed Vice TV or VBS.TV I don't think I need to say more than Spike Jonze. The guy's a freaking genius so let's see how this goes as Vice already has the street cred behind it.

Add these channels to MTV Overdrive and Youtube and you never have to watch real TV again.



August 14, 2006

Ad Mashup

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Ad Mashup: Where advertisers come to play. Great fun.



May 12, 2006

MINI video viral

glue London create personalised video viral campaign for MINI.

glue London have created a viral campaign for MINI to tie in with the launch of the new MINI Cooper S JCW GP Kit. Using video application combined with a remarkable level of personalised content, the viral has been created to showcase the new model.

With tongue firmly in cheek the concept for the viral centres around the idea that men aren't real men anymore due to the rise of the metrosexual. Users are asked to visit the website http://www.aveaword.com/ where they can nominate friends who may be demonstrating unmanly characteristics. The unsuspecting friend then receives a personalised email from their friend advising them that 'someone wants to ave a little word'. At the website they get a personal video message from a character who seems to know a lot about them including their job, girlfriend's name and most importantly their worst crimes against mankind. They are encouraged to 'sort themselves out' and are encouraged to enjoy the visual feast of the MINI Cooper S JCW GP Kit model for inspiration.

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April 20, 2006

Mootube Launches

For the last bit myself and the gang at Peel have been busy with one of the oddest assignments we've had in a bit - perhaps ever. We've been putting (and continue to put) cameras on cows, and recording the "cow's eye view". A rather silly endeavor, with much grass, and the occasional blair witch bit of motion, but all in all, rather fun. But I'm of course biased, since I've been in the fields of Texas following around longhorns with a crazy wireless video recording setup, and it's been quite fun.

See for yourself MooTube.com

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