Posted by:Stuart Parkinson on May 30, 2006 10:59 PM
Yup, needs music - how could they not? Maybe it's broken?
@ Ferran - I agree something more enticing for a concept or call to action - this is a commercial put into a skyscraper. At least give me some sort of benefit, a new song, free download, etc - they are certainly building up brand awareness - but for those who are already familar - they will quickly look past it.
does apple still need to build brand awareness for iPod + iTunes?
i think not! this is just reinforcement through eye candy and it's a nice execution of it. 2cents.
wicked banner, beautiful...agree with ashley, enhance with sound for full experience.
Posted by:Leanne (Aus) on May 31, 2006 10:13 AM
I'm starting to get really tired of these gigantic (kilobyte wise) banners. They must be fake. Come on, what website would allow a banner to be 500kb like this one? The limit when I make banners is usually 25-30kb maximum.
Posted by:Per on May 31, 2006 9:54 PM
dynamic and colors all well rounded up in this banner
cool stuff.
Some rich media ad formats like Eyeblaster's wallaper formats and other streaming options offer up to 2.2MB for the swf. How many of us actually ever see that opportunity in a media buy is probably pretty slim though... :)
Posted by:lrhb on June 15, 2006 9:38 AM
It looks nice only the colors are not on my taste. They are too powerful and can cause me troubles if looking for a long period. Otherwise I like the concept.
Of course Apple doesn't need to build brand awareness. They are huge right now and all they have to do is to keep it this way. I think they did a wonderful job, as always.
Looks great. For once I wanted sound in a banner.
Posted by:Ashley on May 30, 2006 7:05 PM
Nothing new.
Without creative concept, only fantastic art direction.
Posted by:Ferran on May 30, 2006 8:40 PM
That's what I said Hamish! :P
Posted by:Stuart Parkinson on May 30, 2006 10:59 PM
Yup, needs music - how could they not? Maybe it's broken?
@ Ferran - I agree something more enticing for a concept or call to action - this is a commercial put into a skyscraper. At least give me some sort of benefit, a new song, free download, etc - they are certainly building up brand awareness - but for those who are already familar - they will quickly look past it.
Posted by:carl decaire on May 31, 2006 12:59 AM
does apple still need to build brand awareness for iPod + iTunes?
i think not! this is just reinforcement through eye candy and it's a nice execution of it. 2cents.
Posted by:eric powell on May 31, 2006 2:49 AM
wicked banner, beautiful...agree with ashley, enhance with sound for full experience.
Posted by:Leanne (Aus) on May 31, 2006 10:13 AM
I'm starting to get really tired of these gigantic (kilobyte wise) banners. They must be fake. Come on, what website would allow a banner to be 500kb like this one? The limit when I make banners is usually 25-30kb maximum.
Posted by:Per on May 31, 2006 9:54 PM
dynamic and colors all well rounded up in this banner
cool stuff.
Posted by:laurent on May 31, 2006 10:37 PM
Some rich media ad formats like Eyeblaster's wallaper formats and other streaming options offer up to 2.2MB for the swf. How many of us actually ever see that opportunity in a media buy is probably pretty slim though... :)
Posted by:lrhb on June 15, 2006 9:38 AM
It looks nice only the colors are not on my taste. They are too powerful and can cause me troubles if looking for a long period. Otherwise I like the concept.
Posted by:Troubled Youth on January 11, 2007 1:30 AM
great banner, yes it lacks music, doesnt complete without it.
Posted by:pharmac on February 28, 2007 5:28 AM
Of course Apple doesn't need to build brand awareness. They are huge right now and all they have to do is to keep it this way. I think they did a wonderful job, as always.
Posted by:prevacid on March 13, 2007 10:52 PM
I have iPod suffle, its a real player
Posted by:online pharmacy on March 7, 2008 2:22 AM
