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August 2, 2006
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Why do 50% of ads I see use the concept "There's an easier way"? When are we going to think of a new concept?

Posted by: on August 3, 2006 12:39 AM

There is an easier way - we should all go to the pub to talk about it.

Posted by:Tobie Cameron on August 9, 2006 9:40 PM

I agree, that message is getting old. But it is straight to the point and short.

If i was a copywriter:

"Coors: We are easy."

"We put the easy in Coors."

"Get drunk faster with Coors."

"Coors will kick your moms ass"

I LOVE the artwork in this one. Superclean and stylized.

Posted by:Justin[US] on August 14, 2006 6:15 AM

Of Cours

Posted by: on November 7, 2006 12:13 AM

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