A nice execution by Goodby & Silverstein, as Ashley mentioned 2007 is the year of the slider.
i know what you mean about the slider, its been used a lot, and not just in 2007, I remember them back in 99'. But that aside, that is only a mechanic and its what the ads take out is that counts. I think this is pretty good. Seems to say the right thing about Adobe. It might only be ad creatives that see and remember all the slider ads anyway, oh hang on is that who Adobe are targeting??
I totally agree with you Dave, I would have executed this ad the same, but I'm looking forward to seeing some new interaction principle's in the future.
i know what you mean about the slider, its been used a lot, and not just in 2007, I remember them back in 99'. But that aside, that is only a mechanic and its what the ads take out is that counts. I think this is pretty good. Seems to say the right thing about Adobe. It might only be ad creatives that see and remember all the slider ads anyway, oh hang on is that who Adobe are targeting??
Posted by:bedwood on August 24, 2007 9:12 PM
I totally agree with you Dave, I would have executed this ad the same, but I'm looking forward to seeing some new interaction principle's in the future.
Posted by:Paul on August 25, 2007 2:46 AM
Typo? Or do they have a licence (noun) for a non-UK audience?
Posted by:mark on August 30, 2007 10:19 PM
Hey, just want to clarify I just sent that one in because I like it - we didn't execute it! Sorry for the confusion!
Posted by: on September 6, 2007 1:56 AM
