Part of a wider campaign. Interestingly, when users searched for terms on a UK Portal, kid's handwriting appeared below the form field. These banners are a cut down version of this interaction.
This look like it is part of some ATL campaign I saw recently, cann't find the link.
Posted by:Ray on January 22, 2008 1:44 AM
Really neat and tidy concept. Would have loved to have seen the search functionality too - sounds great.
Posted by:duncan on January 22, 2008 3:36 PM
ATL was Leo Burnett so the banner is likely built by either Arc or Weapon 7.
Posted by:Martyn Gooding on January 24, 2008 4:18 AM
It was us.
You can see the search one on our site.
P.S. The one here doesn't seem to be displaying properly - the handwriting is supposed to come out the edges a bit, as though a kid did it. We made the banner a bit smaller so this would happen. I think you might have resized it to fit.
This look like it is part of some ATL campaign I saw recently, cann't find the link.
Posted by:Ray on January 22, 2008 1:44 AM
Really neat and tidy concept. Would have loved to have seen the search functionality too - sounds great.
Posted by:duncan on January 22, 2008 3:36 PM
ATL was Leo Burnett so the banner is likely built by either Arc or Weapon 7.
Posted by:Martyn Gooding on January 24, 2008 4:18 AM
It was us.
You can see the search one on our site.
P.S. The one here doesn't seem to be displaying properly - the handwriting is supposed to come out the edges a bit, as though a kid did it. We made the banner a bit smaller so this would happen. I think you might have resized it to fit.
Posted by:David Howlett on January 31, 2008 1:49 AM