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November 9, 2006
B&T Top 5: November
Bannerblog's regular feature as seen in B&T magazine's Creative Eye: November 10th Issue.
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1: IBM: Business Man
Agency: Ogilvy [US] |
What could have been a boring white paper type banner has turned into something you can’t help but be mesmerised. |
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2: Dolby: Light up the night sky
Agency: Freestyle [US]
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Crank up your speakers to really experience this one. The interactive lightning adds a nice touch. It was this experience with a Red Bull can that sold it to me though. |
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3: Apple: Ipod Nano
Agency: Unknown |
This is the perfect extension to a great ad. |
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4: Coke Zero Campaign
Agency: Glue [UK] |
A well executed and fun campaign for Coke Zero in the UK.
See Beach, Boy Band, Gigs, Goggles & festival. |
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5: Mini Spin Art
Agency: Unknown |
Both Mini and HP produced similar artistic ads. Who was first aside, it’s quite interesting being able to create a piece of art in a banner and have that submitted to the campaign’s online gallery at Roof Studio. |
As I'm limited to 5 every issue and I didn't have time to consult all the editors on my selection this month I missed these banners that are worth a mention.
Locite Honeymoon
ADIDAS A3
Virgin Money Dragon
AAA Crash
SAAB Extra Equiped
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September 29, 2006
B&T Top 5: September
Bannerblog has been asked to create a regular column for B&T magazine featuring the Top 5 banners on Bannerblog every month.
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1: Mini White Rabbit
Agency: Profero [UK] |
Mini took a new approach to the online media campaign by sending the users on a journey rather than to a specific destination. Follow the white mini on a tour of random British sites the likes of roundaboutsofbritain.com and my personal fav streetmattress.com |
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2: VW Pedal
Agency: CP+B [US]
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I wouldn't call my self a "rev head" but this execution is extremely gratifying. I love the end line too "Auf Wiedersehen. Sucka." |
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3: HP Big Prints
Agency: Saatchi & Saatchi [SI] |
Proof not all banners need to be multimedia extravaganzas to work. |
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4: Home Gym Bike
Agency: DDB [BR] |
This one has everything you want in a banner. Great animation, great sound and a nice payoff for the user's interaction. |
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5: 9hr Gestures
Agency: Bascule [JP] |
This has to be the first "multi-user" banner I've seen and probably the first banner to incorporate live streaming video as well. You're probably going to need to watch the movie to get a full grip on what was created. |
The Top 5 sadly has no Australian entries. I'd love to think this will change for the next issue.
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