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February 5, 2009

BaleOut Remix

This is actually pretty good. "Some guy" on the Internet has remixed the audio of Christian Bale's now famous on set tantrum:

This was all turned around in just a few hours. And since the day or two that video has been up, its received over a million views. Probably with no seeding? Big agencies could learn from the lessons here. Low production values (well, production where it counts - in the music rather than the video and who directed it). Fast turnaround. Nice idea. Big results.

February 4, 2009

Bannerblog Provides Source for Rich Media Inspiration


It's official! we have signed a deal with DoubleClick for 2009 to be the sponsor for the site. Al this means if you get the same Bannerblog taste for the same Bannerblog price... free. All on the same Bannerblog channel.

Any changes will be minimal and DoubleClick will suppy us with a steadier stream of banners to rate and comment on.

Below is the official press release which went out today.

Today, Bannerblog, an online community for advertising industry and creative professionals, announces that DoubleClick, a premier provider of digital marketing technology and services, is sponsoring the community. DoubleClick Rich Media will be supporting Bannerblog in its mission to showcase exciting rich media examples from around the world.

Bannerblog has a loyal audience of over 70,000 industry professionals. This active community of agencies and their clients regularly comment on, and rate, the more than 1,200 rich media ad examples on the site. The ads on Bannerblog can be sorted by industry vertical, brand and agency. With brands moving budgets online and marketing managers having to learn the medium, Bannerblog provides a powerful research tool for creative inspiration. As part of the sponsorship, DoubleClick will participate directly in the Bannerblog community by contributing news items and sourcing new ad examples. DoubleClick’s editorial presence on Bannerblog will be lead by staffer Ryan Tetuan, a former Interactive Creative Director, who now supports DoubleClick Rich Media’s west coast creative agency clients as their Creative Account Director.

Ari Paparo, Group Product Manager, Google, commented, "Rich media advertising is about melding creativity with measurable results. It's important for us to support the design community to innovate and spark creativity in ways that get results for advertisers."

Ashley Ringrose, Founder, Bannerblog & Soap Creative, said, "I’m excited to have DoubleClick Rich Media on board as they have the right attitude towards rich media and want to push the relationship with Bannerblog to its fullest."
DoubleClick is a trademark of Google Inc.

February 1, 2009

Oscars 2009 Photo Hunt

To get to the end of the 30 puzzles is a real effort. I got bored after 10 but I love this idea. Quite fun but the pay off for when the Oscars are on is on the last video? I wish TV was like this.

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