Here's the winner from nineMSN's Creative Clique competition 2005. My money was on the Picture Mag campaign.
I want to like this campaign but it's the same idea 3 times and adpated from a print campaign.
I guess having some T&A (that's Titts and Ass) as the winner was a little hard for nineMSN to swallow so they gave this "safe" campaign the trophy. Congrats to Kieren Ots from Leo Burnett who won himself a trip to Cannes with this entry, the lucky bastard :)
well. boobs are always better. i like the concept, i am not familar with the campaign so i have fresh eye on it. without knowing anything about other platforms i think this is a cool idea. i'd would love to have seen a bit more on the design finess side but whatever, it works.
The original idea works well in print, however this is nowhere near good enough to be picking up a prize.
The annoying arrow is a total cop out. The concept should be intriguing enough to entice people to interact with it.
Posted by:Stan Lee on May 22, 2006 9:27 PM
Yes, i prefer the titties.
Posted by:Phon on May 23, 2006 11:44 AM
well. boobs are always better. i like the concept, i am not familar with the campaign so i have fresh eye on it. without knowing anything about other platforms i think this is a cool idea. i'd would love to have seen a bit more on the design finess side but whatever, it works.
Posted by:eric powell on May 31, 2006 10:42 AM