Ad Mashup: Where advertisers come to play. Great fun.

Posted by Ashley Ringrose at 9:11 AM | Link to this Article | Comments
Archived in: Site Launch

Ok this is the last Snakes on the Plane item I'll post but I thought this was quite fitting.

Now you can create your own banner ad for Snakes on a Plane. Great! let users generate content they usually ignore or hate! That said it's a nice idea but wouldn't it be better to let users create something else like a trailer or poster?

Posted by Ashley Ringrose at 5:16 PM | Link to this Article | Comments
Archived in: Interesting Promotions

This is one of the most suprising sites I've seen in a while. I'm sill confused but intriged. I'm also interested to see their latest album, which this site promotes, is produced by Rick Rubin??! I guess for the biggest "girl band" in the world they have the power to attract big shot producers as well.

Enter the wierd and dark world of Dixie Chicks Underground. From the warped minds of WeFail who can;t seem to put a foot wrong right now.

Posted by Ashley Ringrose at 7:01 PM | Link to this Article | Comments
Archived in: Interesting Promotions

Here's another Snakes on the Plane promotion from Palisades MediaGroup worked & Gorilla Nation, aptly titled Snakes on a Babe.
It even has it's own myspace profile. Even ads themselves have myspace profiles.

I think b3ta sums up below about how everyone is feeling about Snakes on a Plane right now.

-------------------------------------------------
: COOL WATCH
Snakes on a plane - now officially uncool

Jesus-shitting-Christ we're fed up with the
pre-promotion of this film:

* Idiots impersonating Samuel L. Jackson in the
pub, "Snakes on a plane mouthafukka!"

* Endless messageboard threads thinking of
sequels, "Spiders on a submarine!"

* A trailer on YouTube that isn't as exciting
as imagining the movie in your head.

All the marketing has peaked too early and we
hope we're the first to point out the film has
jumped a big snakey shark.
-------------------------------------------------

Posted by Ashley Ringrose at 6:32 PM | Link to this Article | Comments
Archived in: Interesting Promotions

Snickers and BBDO New York joined up with the Black Eyes Peas to create a 5 part webisode series called Instant Def. They also reigned in an ensamble cast of B grade actors to boot. You can read the official press release here.

The art direction of the video is amazing, if anyone knows the production house responsible please let us knows, and the flash on the site quite nice. The acting and story though is a little rough and the tie in with Snickers a little contrived but hey it's still entertaining.

This isn't BMW films but it's great to see this type of work being produced. Just don't get your ROI calculator out on this one unless they paid the Black Eyes Peas in Snickers for their time?

Posted by Ashley Ringrose at 6:13 PM | Link to this Article | Comments
Archived in: Interesting Promotions