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July 22, 2007

Name that Burger

namethatburger.jpg

McDonald's have launched a new campaign to name their new burger. Yes I know its so exciting that why are they offering a $20,000 prize when the act of naming a burger should be the prize itself.

Another promotion running where consumers are giving the power to determine product decisions is Master Foods' Dolimio pasta sauce promotion. Wow and you thought naming a burger was fun!

Doritos did this earlier as did Pepsi when they let people design their cans.

mcdonalds15.jpg

And speaking of McDonald's I thought I'd throw to these great posters for McDonald's in France done by illustrator Andy Smith. I'm not sure what they say but I probably wont eat at Quick Hamburger when I'm in Paris next time.




 

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