Dunlop Volleys

The site for the new Dunlop Volleys campaign is the first one in a while where I've actually taken the URL from a poster, and actually visited it. Hey, the system does work! I've always liked volleys. They're a real basic sweet shoe you can't go wrong with. If you're a kid at school, your mum can buy them at Big W but you still won't get bashed up for it. And if you're an indie inner city skater, you can also wear them without fear of sneaker snobbery. They've based the whole campaign on a middle aged guy in a knit sweater playing the tunes of classic songs, by making fart noises with his hands (you can't get much more un-snobbery than that eh?). Ending with one of the best taglines I've seen since the 60s: "Volleys - Exceptionally Average". I like their site too. Nothing amazing about it. But it works, is unoffensive. And is worth a look. Straight into it without any fuss. Just like the shoes, I spose. Lovely work (posters, TVC and microsite) from the good guys at Marilyn & Sons. < /end blatant attempt to score a free pair of dunlop volleys>