Orange and POKE launch "World's First Internet Balloon Race"

The folks at Orange are at it again, launching a "Balloon Race" across the internet. Users can create "balloon animals" and race across sites that sign up to be part of the course (as we have here at Banner Blog.) Entrants stand to win a range of prizes, and of course there's the requisite viral component with bonus points coming from getting the "support" of friends.